PROBLEM

We give away our attention & data.

We give away our attention & data.

We give away our attention & data.

We give away our digital attention and data, and get nothing in return from apps that monetize them.

SOLUTION

Noon rewards digital attention.

Noon rewards digital attention.

Noon rewards digital attention.

Your attention and data is converted into tokens, which you can invest in new ideas or convert into money.

PRODUCT

A Reddit owned by communities.

A Reddit owned by communities.

A Reddit owned by communities.

Noon works like Reddit, except that interactions and tokens are owned by communities and its members.

VALUE PROPOSITION

Reciprocity and Transparency.

Reciprocity and Transparency.

Reciprocity and Transparency.

Our transparency and reciprocity rewards attention, enhances human intelligence and builds connections.

RECIPROCITY


Users’ attention, ideas and talent are mutually rewarded by others with real money.

RECIPROCITY


Users’ attention, ideas and talent are mutually rewarded by others with real money.

RECIPROCITY


Users’ attention, ideas and talent are mutually rewarded by others with real money.

TRANSPARENCY


Every user has a clear overview of money-in and money-out in the system.

TRANSPARENCY


Every user has a clear overview of money-in and money-out in the system.

TRANSPARENCY


Every user has a clear overview of money-in and money-out in the system.

THE NEW DIGITAL FLOW

THE NEW DIGITAL FLOW

Web3
Bitcoin/Eth

Noon
Girassóis

Trust

Digital
Cryptography

Digital
Cryptography

Digital
Cryptography

Human Transparency

Human Transparency

Human Transparency

Value

Inflationary
Demand

Inflationary
Demand

Inflationary
Demand

Reciprocity
Fixed at R$1

Reciprocity
Fixed at R$1

Reciprocity
Fixed at R$1

Incentive

Accumulate (Individual)

Accumulate (Individual)

Accumulate (Individual)

Participate (Community)

Participate (Community)

Participate (Community)

Access

Crypto Wallet

Crypto Wallet

Crypto Wallet

Simple Login

Simple Login

Simple Login

Benefit

Decentralized systems

Decentralized systems

Decentralized systems

Economic Inclusion

Economic Inclusion

Economic Inclusion

DIFFERENTIATION

Web3 promise on a Web2 platform.

Web3 promise on a Web2 platform.

Web3 promise on a Web2 platform.

Noon does for all what crypto does for a few. Girassóis, our reciprocal tokens, drives economic inclusion.

BUSINESS MODEL

Transaction and Intelligence Fees.

Transaction and Intelligence Fees.

Transaction and Intelligence Fees.

We earn 30% transaction fees from end-users for tokens and collective intelligence fees from organizations.

B2C TRANSACTIONS


70% of transactions on Noon are shared with users, 30% is retained by Noon.

B2C TRANSACTIONS


70% of transactions on Noon are shared with users, 30% is retained by Noon.

B2C TRANSACTIONS


70% of transactions on Noon are shared with users, 30% is retained by Noon.

B2B INTELLIGENCE


We earn fees from organizations for calls targeting specific audiences.

B2B INTELLIGENCE


We earn fees from organizations for calls targeting specific audiences.

B2B INTELLIGENCE


We earn fees from organizations for calls targeting specific audiences.

2
Million


people in Brazil use the Noon app

2
Million


people in Brazil use the Noon app

2
Million


people in Brazil use the Noon app

14 Minutes


per day of average use

14 Minutes


per day of average use

14 Minutes


per day of average use

TRACTION

2 million+ users of Noon in Brazil.

2 million+ users of Noon in Brazil.

2 million+ users of Noon in Brazil.

We scaled Noon app to 2 million users in Brazil, our first market and also experimented the framework in New Zealand, the US and Europe.

THE ASK

Help us expand Noon worldwide.

Help us expand Noon worldwide.

Help us expand Noon worldwide.

We invite strategic partners to join us in bringing Noon app to the EU, US, and other markets worldwide.

© Shala Creators Cooperative Corporation 2025

© Shala Creators Cooperative Corporation 2025

© Shala Creators Cooperative Corporation 2025